The Phoenix Coyotes, owned by NHL Hall of Famer Wayne Gretzky, has updated their look to the franchise by creating the new jerseys. You can check them out at this link Official Coyotes website.
I think they look terrible! I'm not really that impressed with the new design. They tried to incorporate the red and white of the Detroit Red Wings and ended up in the same vein as fashion victims the Carolina Hurricanes. I think they also wanted to tie into closely with the Cardinals, the local pro football team. Their red colors are close to what they chose. The Coyote logo is a slight improvement.
The original press conference from the organization said that they were "going to incorporate the rich heritage of the franchise by honoring it's past." Everyone thought that this would be a nod to the Winnipeg Jets that the franchise started out as. The Jets were blue. I don't see any blue.
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